Ice cream and frozen yogurt move over in the freezer section because gelato is claiming a spot. Haagen-Dazs is excited to introduce its newest thoughtfully-crafted offering, Haagen-Dazs Gelato, a smooth indulgence that is surprisingly light on your palate, yet bursting with robust flavors. Haagen-Dazs Gelato will debut with seven Italian-inspired flavors that will transport you to Italy with every spoonful.
Haagen-Dazs Gelato uses only the finest, most essential ingredients to achieve an exceptional balance of flavors. Madagascar vanilla, Brazilian coffee, San Francisco sea salt, Oregon cherries and South African lemons are just some of the ingredients used to create the rich and creamy dessert.
"Leisurely strolls through the piazza at dusk, an appreciation of centuries old craftsmanship, and a love of food that borders on obsession, these are the essential Italian moments we had in mind when creating Haagen-Dazs Gelato," said Cady Behles, Haagen-Dazs brand manager. "As the first super premium national brand to offer gelato, we wanted to make sure we got every detail exactly right by providing those who know and love our brand with the perfect expression of the Italian experience."
Haagen-Dazs Gelato will be available nationwide beginning April 2013 and will feature the following irresistible flavors:
Each flavor will be available in 14 oz. cartons for a suggested retail price of $4.79. Sea Salt Caramel Gelato and Vanilla Bean Gelato will also be available in 3.6 oz. cups for a suggested retail price of $1.49.
For additional product information, please visit www.HaagenDazs.com.